Storefront Conversion Funnel

Customer lifecycle journey (Last 30 Days)

Live Session Logs

Sessions / Visits

Total unique visitor storefront entries

{{ number_format($totalSessions) }} (100%)

Baseline

Product Views (ViewContent)

Visitors who browsed at least one product page

{{ number_format($productViews) }} ({{ $viewRate }}%)

@php $viewsDrop = $totalSessions > 0 ? (1 - ($productViews / $totalSessions)) * 100 : 0; @endphp {{ $viewsDrop > 0 ? '↓ ' . number_format($viewsDrop, 0) . '% drop-off' : '0% drop-off' }}

Added to Cart (AddToCart)

Visitors who added items to their shopping cart

{{ number_format($addToCarts) }} ({{ $cartRate }}%)

@php $cartDrop = $productViews > 0 ? (1 - ($addToCarts / $productViews)) * 100 : 0; @endphp {{ $cartDrop > 0 ? '↓ ' . number_format($cartDrop, 0) . '% drop-off' : '0% drop-off' }}

Initiated Checkout (BeginCheckout)

Visitors who entered details on the checkout page

{{ number_format($checkouts) }} ({{ $checkoutRate }}%)

@php $checkoutDrop = $addToCarts > 0 ? (1 - ($checkouts / $addToCarts)) * 100 : 0; @endphp {{ $checkoutDrop > 0 ? '↓ ' . number_format($checkoutDrop, 0) . '% drop-off' : '0% drop-off' }}

Completed Purchases (Purchase)

Successful transactions and order conversions

{{ number_format($purchases) }} ({{ $purchaseRate }}%)

@php $purchaseDrop = $checkouts > 0 ? (1 - ($purchases / $checkouts)) * 100 : 0; @endphp {{ $purchaseDrop > 0 ? '↓ ' . number_format($purchaseDrop, 0) . '% drop-off' : '0% drop-off' }}